In today’s digital economy, data isn’t just an operational asset—it’s a competitive advantage. Independent software vendors (ISVs) have a unique opportunity to capitalize on the data-driven revolution by monetizing their data.

The new BARC Research Note, “Unlocking New Revenue Streams: How ISVs Can Leverage Data Monetization and Analytics for Growth,” reveals how ISVs can turn data into valuable insights, services, and revenue.

What you’ll learn:

• The Market Opportunity: Understand why data monetization is essential for ISVs to stay competitive.
• Key Strategies: Discover direct and indirect data monetization patterns to diversify your revenue streams.
• Technology Insights: Learn how AI, ML, and embedded analytics can transform your offerings.
• Industry Use Cases: Explore real-world applications in healthcare, finance, retail, and manufacturing.
• Growth Drivers: Uncover the latest trends driving demand for data monetization, from real-time insights to compliance.

Businesses are increasingly relying on actionable insights to stay ahead. As an ISV, you can meet this demand with innovative, data-driven solutions that differentiate your products, drive customer satisfaction, and increase recurring revenue.