Insurance works best when it’s offered at the right moment not as an add-on later.

Embedded Insurance is shifting protection directly into the payment flow, making it easier for customers to understand, purchase and use coverage exactly when it matters.

This guide explores how embedding insurance into payments is reshaping distribution models, improving customer experience and opening new opportunities for insurers, merchants and platforms alike.

What’s inside the guide:

• How Embedded Insurance is evolving beyond traditional point-of-sale add-ons
• Why payments are becoming the natural place for protection
• How data and infrastructure support smoother premiums, claims and payouts
• Practical steps to move from concept to execution

Why download it?

Embedding insurance into payments removes friction and increases relevance. With the right foundations in place, organisations can:

• Deliver simpler, more intuitive protection journeys
• Reach customers when intent and relevance are highest
• Improve settlement speed and operational efficiency
• Build stronger trust through transparency and ease

Download the guide to see how insurance can become a seamless part of everyday transactions.